The TInnGO project has established 5 key criteria for gender and diversity-smart products and services – products should be Effective, Attractive, Affordable, Sustainable, and Inclusive. The ‘EAASI’ checklist is a tool for evaluating smart mobility products from the perspective of these 5 criteria. The focus of this tool is to make gender- and diversity-smart thinking explicit in an evaluation of ‘smart mobility’ solutions, which gives it a strong appeal over more generic ‘usability’ methods and assessment tools.
Using the checklist helps you to:
- Evaluate a product or design for each indicator according to your explicit design goals
- Evaluate a product or design against EAASI goals, Effective, Attractive, Affordable, Sustainable, and Inclusive.
- Take account of intersectional diversity and Inclusivity: consider diverse group needs and identify who may be excluded from using the product and why
- Compare evaluations through the rating system
The checklist is designed to be used in several contexts: by designers as a self-checking tool, to develop a brief or develop empathy for diverse user groups; by evaluators, to evaluate a product for procurement to check how ‘diversity or gender smart’ it is; or by independent evaluators perhaps comparing marketplace products for review.
The EAASI tool is presented here with brief instructions, as a blank checklist of questions, with space for answers and ratings, plus worked examples to illustrate how it might be completed.